We are a motivated team of professionals who strive to take research and data-driven insights to meet our clients’ goals. We take pride in being a student-run professional organization, representing Penn State, and creating cutting-edge campaigns.
Meet the Spring 2026 Executive Board
Jenna Schreiber, President
Year: 4th
Major: Advertising
Minor: Digital Media Trends and Analytics, Global Media
Madison Leeth, Vice President
Year: 4th
Major: Public Relations
Minor: Digital Media Trends and Analytics, Political Science
Morgan Haynes, Director of Client Relations
Year: 4th
Major: Advertising
Minor: Digital Media Trends and Analytics
Maddie Gordon, Director of Events
Year: 3rd
Major: Advertising
Minor: Digital Media Trends and Analytics, Human Development and Family Studies, Hospitality Management Certificate
Grace Mathews, Director of Public Relations
Year: 4th
Major: Public Relations
Minor: Digital Media Trends and Analytics, French, Smeal College of Business Certificate
Kariana Riftin, Director of Communications
Year: 3rd (Grad. 2026)
Major: Advertising
Minor: Graphic Design, Nutrition
Janan Boljevick, Director of University & Alumni Relations
Year: 3rd (Grad. 2026)
Major: Public Relations, Global and International Studies
Declan Harper, Director of Internal Affairs
Year: 4th
Major: Public Relations
Minor: Digital Media Trends and Analytics, Smeal College of Business Certificate
Spring 2026 Teams
Smith and Front
Account Executive: Liza Bova
Assistant Account Executive: Chloe Antigua
Account Associates: Kayla Hudes, Brooke Jordan, Jack Benton, Sarah Weins
Island Fever
Account Executive: Abby Conrad
Assistant Account Executive: Alyssa Rideout
Account Associates: Joycelyn Nguyen, Elizabeth Finn, Julia French, Daniel Jamer
Nittany Balloons
Account Executive: Abby Bass-Riley
Assistant Account Executive: Ella Reifer
Account Associates: Morgan Moyer, Lillie Nye, Alyssa Czar, Julia Kochinski
One Acre West
Account Executive: Tori Wilson
Assistant Account Executive: Brenda Lo
Account Associates: Eden Goldberg, Kara Zagoren, Sophia Dutton, Katy Cattell
Consulting (Spotlight News, Scents Candle Co., Carter’s Table)
Account Executive: Camryn Beers, Olivia Blake
Assistant Account Executive: Sydney Keiser
Account Associates: Alexis Lubart, Claire Silfies, Ella Bernheisel, Hannah Beachy
Spring 2026 applications are closed.
Applications for spring 2026 are now closed. Reach out to happyvalleycomm@gmail.com with your resume, and we will be in touch when applications for Fall 2026 open.
Happy Valley Comm is Penn State’s only student-run communications agency. Established in 2009 with a vision of assisting local businesses, non-profits, and student organizations in their marketing and communications goals.
“HVC has strengthened my professional skills more than any class ever could.”
HVC strives to become a leader in diversity and inclusion. All Penn State University students are encouraged jump start their careers and apply for the entry position of Account Associate. Our mission is to allow students to apply lessons learned in the classroom in real world experiences, preparing them for graduation.
Happy Valley Comm 